What is Private Label?

Private Label is the term used when a client wants to purchase a product from our catalog of finished products, to be sold under their brand name. Private Label is the choice of many retail channels, such as private spas and salons, designer brands, big box outlets, drug store chains and department stores to name a few. We can assist with choosing the appropriate products for your line, provide help in choosing packaging and arranging to have it decorated, finding a graphic designer to create logos, artwork or alternatively recommending vendors if you would prefer to do your own sourcing.

What factors do I need to consider for my Private Label Line?

What is your company's name, style & image? What is your client base? (older and upscale or young & trendy?). Are your products theme based - for instance a particular benefit? (anti-aging?). You need to develop your product with all of the above in mind.

What is involved in creating a Private Label line?

You will need to research the market, decide on a particular line of products, develop a brand logo, and package design. We can be of help in many of these areas.

What products are available for Private Label?

We offer a variety of skin/bath/body/hair/personal care products for Private Label. Please refer to our General Product Capability page for a full list of products. We can customize our products for your business, including using specific ingredients, textures, color etc. If you have something specific you'd like to create, please ask and we will let you know if it's possible to create it.

How long will it take to develop my Private Label Line?

It depends on a number of variables, however be prepared for the process to take time. Many things have to be taken into account - the number of products to be created, our production schedule, your schedule, the time taken to formulate and for you to approve, just to name a few. It can take anywhere from several weeks to several months to develop products that both Arizona Natural Resources and your business are happy with. Please refer to the Manufacturing Your Products page of this section for an approximate breakdown of all the steps involved!

Whether you require someone to contract manufacture your product or want to create your own Private Label Line, Arizona Natural Resources has the resources available to meet your needs.